How To Create A Custom Cosmetic Twist Pen for Your Brand?

Aluminum exquisite luxury makeup twist pen

Table of Contents

Introduction

In cosmetics, custom packaging is crucial. It boosts brand recognition and changes the perceived value and appeal of the product. Helping you build a strong brand image in the market.

Many people enjoy cosmetic twist pens. They feature a sleek design and are easy to use. Moreover, they offer precise applications. Target facial or body zones with a focused beauty serum application. These pens also work well with various products. These include lipgloss, lipstick, perfume, eyeliner, and mascara. As a result, they are popular among both beauty fans and brands.

Are you searching for how to create a custom cosmetic twist pen for your brand? Your search is over now, as you are on the perfect platform. This blog post will explain how to start building a cosmetic twist pen.

What Is a Cosmetic Twist Pen?

transparent cosmetic twist pen with brush tips

This pen is mainly composed of 3 parts, the pen body, the pen cap and the brush tip customized according to the makeup application.

Imagine a pen-shaped tube filled with beauty serum. Twist the base of the tube to release a precise amount of serum to apply to your skin or face.

This packaging is suitable for lip gloss, blush, eyeliner, eye shadow, mascara, etc.

A cosmetic twist pen offers distinct packaging for beauty products. It customizes for specific target audiences and the beauty industry. It has brush heads for different makeup functions. These features increase brand awareness and sales.

Take the whitening teeth gel as an example:

  • Easy to operate: The pen has a twist mechanism at its base. When you twist it from the bottom, the bottom mechanism will push the whitening tooth gel out of the brush head.
  • Take it anywhere: Compact design slides into bags and purses.
  • Precise application: These pens control the gel release. It enables effortless and precise application.
  • Safe and hygienic: Container seals in gel, preventing air and contaminants from entering. This means you can use all the gel without any leftover gunk at the bottom.

Steps To Create A Custom Cosmetic Twist Pen

Pretty packaging doesn’t protect your beauty serums. It’s also a powerful marketing tool for conveying brand values and identity. That’s why customized packaging is booming in the cosmetics industry.

Craft a cosmetic spinner pen to highlight your brand’s creative edge. This unique tool embodies innovation, setting you apart from competitors. Here are the steps to create custom packaging that reflects your brand identity:

Step 1: Choose A Pen Tip

Below are several types of pen tips. You can select any of them according to your requirements. These are:

  • Brush: Brushes can have natural or synthetic fibers. These fibers form the brush tips. They ensure smooth application and good absorbency, ideal for cosmetics. Twist Pen Lip Gloss Tubes With Brush Applicator is a perfect option if you prefer a brush-type pen tip. You can customize this product. It lets you personalize it to your liking.

  • Flocking: The flocking tip offers smooth and even application, featuring soft, velvety fibers. It is ideal for creams and powders. But, it may be less effective for liquids.
  • Soft rubber:It also offers a smooth and flexible application. This product works well with liquids and creams, not with powders.
  • Silicone: The silicone tip is flexible and soft. It provides a smooth application. They are great for most cosmetic formulations. However, it may be less effective for powders.
  • Sponge: The sponge is porous. The tip soaks up and spreads cosmetics with precision. It works well with both liquids and creams. But, it may become soggy when over-saturated.
  • Plastic: The plastic tip may not provide a smooth application as it is rigid. It is suitable for creams and liquids, but not effective for powders.

Step 2: Choose A Pen Body Design

Choosing the perfect body design for your rotary pen is crucial. To increase its beauty, in addition to creating a logos color design, define its functionality. The pen’s design holds paramount significance.

A well-designed pen body can improve the accuracy of makeup application. First, conduct market research. Next, determine what your target audience likes. Then, choose a design that matches your brand. Finally, consider user experience and product type. This strategy can help you build a strong brand image.

They will help you choose a pen body design that can enhance the appeal of your makeup. Additionally, it can enhance your brand awareness and image during marketing campaigns or in highly competitive markets. The different pen body designs of cosmetic twist pens include:

  • Twist-Up: Twisting the bottom of the pen dispenses the product. This design caters to dense products such as concealer, balm, and eyeshadow. JSMPAK C201 Cosmetic Pen 2ml 4ml pen uses a twist-up mechanism to dispense the product.
  • Click Pen: This pen has a click-release button. It dispenses liquid and gel products, such as eyeliner, mascara, and lip gloss.
  • Rollerball Body: It has a small metal ball. It rolls to dispense a precise amount of product. This is for gels and liquids, such as concealers, foundations, or eye shadows. This design offers a smooth and flexible application.

Step 3: Choose A Material And Pantone Color For Pen Body

Picking the right material and Pantone color for your custom cosmetic pen is crucial. It alters your brand’s image and shapes user interactions. Here are some key points and tips. They are for picking the material and Pantone color:

1. Material Options

  • Aluminum: Aluminum is light, tough, and stylish. It works well in cosmetics. Furthermore, it provides a smooth surface for testing or logo design. This makes it well-suited for cosmetic packaging. JSMPAK C301 Cosmetic Pen 2.8ml 4ml is a twist pen that uses aluminum as a material.
  • Plastic: Using plastic for pen bodies is cost-effective. It enables mass production. Furthermore, plastic offers many colors and is easy to mold. This makes pens both stylish and functional. JSMPAK C102 Cosmetic Pen 6ml uses plastic material. You can fill it with any shade. It will look beautiful.

2. Pantone Color

Going with the right Pantone color ensures consistency with your brand’s visual identity. It also enhances brand recognition. Here are a few recommendations for choosing Pantone color:

  • Stay informed about current color trends in the cosmetic industry. It can attract attention and appeal to contemporary consumers.
  • Keep in mind your brand’s existing visual identity and color palette.
  • Different colors evoke different emotions and perceptions. So, choose a Pantone color that complements your product’s message or intended mood.
  • If you have many product lines, choose a color that distinguishes them. This assists in creating a distinct product range.

Step 4: Add Your Logo And Other Branding Elements

Adding a logo and branding to your custom twist pen boosts your brand. It showcases your identity and professionalism to customers. So, consider these branding elements for the pen body:

  • Prominent position: Size does matter for pen logos. Balance visibility with aesthetics. Ensure readability without overwhelming the design. A well-placed, proportionate logo maximizes brand impact.
  • Wrap: Wrap your logo around the pen body to maximize visibility.
  • Color design: Design a striking emblem. Use bright Pantone colors and textures for impact. Incorporate vivid hues and strong patterns. Combine bold colors and varied surfaces. Make it unforgettable and impossible to ignore.

Step 5: Find A Reputable Supplier

First, find a reliable supplier. They should meet your needs for customization, reliability, quality, and price. This requires thorough research across multiple platforms and markets, and they must have experience customizing a cosmetic spinner to match your expectations.

Here are the key factors to consider when choosing a supplier:

1. First, check the supplier’s history of producing cosmetics. Then, look at their work with custom pens and innovative mechanisms. Finally, check their references and customer reviews. These sources attest to their customer service and reliability.

2. Make sure the supplier can meet your requirements for the twist-off pen. This includes materials, features, and design.

3. Check if the supplier can deliver your order on time. Also, confirm if they can provide the required quantity.

4. Test the ease of communication with the supplier. Also, see if they respond to inquiries. Do they update production?

5. Compare quotations from different suppliers to ensure competitive prices. Ensuring high-quality products is essential.

6. Check if they can provide relevant certificates or send sample services. These guarantees ensure reliability and quality after delivery. Also, test their customer support. This is important for resolving quality issues and handling returns.

Jasmine Packaging offers cosmetic twist-off pen solutions tailored to your brand’s needs. Contact us today to learn more about our products and services.

Benefits Of Custom Cosmetic Twist Pen

Custom cosmetic twist pens have many benefits. They make them a profitable and valuable choice for your brand. Here are a few of them.

  • Identifiability: A custom-designed cosmetic twist pen can distinguish your product from others. It reflects your brand identity, making them more memorable and identifiable.
  • Create a memory point: Customization empowers cosmetic brands to shine. Unique designs captivate consumers, setting products apart in a crowded marketplace. This includes choosing colors, design, material, and engraving brand logos and symbols.
  • Professional Brand: A well-designed twist pen can communicate a sense of professionalism. This boosts your brand reputation.

Your brand’s custom packaging grabs attention. It sticks in customers’ minds and shines on store shelves. Custom packaging grabs attention. It makes your products fun to use. This leads to happy customers. Custom twist pens are perfect for both marketing and everyday use. They’re a great way to relaunch your brand or introduce new products.

Tips For Creating Custom Cosmetic Twist Pens

Here are some useful tips for creating custom cosmetic twist pens.

1. Make twist pens that match your brand’s colors, style, logo, and identity.

2. Create shapes that fit comfortably in the hand.

3. Go for a material that meets regulatory requirements and fits your brand image. 

4. Consider using eco-friendly materials and designs to appeal to environment-conscious consumers.

5. Create a prototype to ensure usability, durability, and user satisfaction.

6. Collaborate with a reliable and experienced packaging supplier to ensure high-quality production.

Final Thoughts

To conclude, creating a custom cosmetic twist pen is an excellent way to showcase your brand’s values. Design your spin pen! Whether you’re a small business or a large brand, this is a great way to make your company stand out in a crowded market. After all, a well-designed pen is like a little billboard for your company.

You can continuously improve and refine your packaging design by staying updated on evolving market trends and customer preferences. Packaging is vital in driving business success in today’s competitive cosmetic market. Team up with a great supplier, and you can design cosmetic packaging that wows your customers! They’ll love it even more than they expect.

Please contact us at Jasmine Packaging to learn more about our custom twist pen solutions. Our expert team will help you create a twist pen that meets your expectations.

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